Eagle Eye Marketing

The purpose of Eagle Eye Marketing is:
● To foster scientific study and research in the field of marketing
● To develop sound thinking in marketing theory and more knowledge and definition of marketing principles
● To improve the methods and techniques of marketing research
● To develop better public understanding and appreciation of marketing problems and practices
● To study and discuss legislation and judicial decisions regarding marketing
● To record progress in marketing through the publications of outstanding papers
● To encourage and uphold sound, honest practices, and to keep marketing work on a high ethical plane