Choose the Timeline That Works for You
To earn an MBA from Ashland, you’ll need to complete ten courses for a total of 30 credit hours — but the pace of your degree is entirely up to you. Ashland’s courses are offered across three terms — fall, spring, and summer. Each term is split into two eight-week sessions. Depending on the pathway you choose, you might take one or two courses per session or take certain sessions off to accommodate personal and professional commitments.
Not sure what your life will look like in six months? You can always adjust your course load if your needs change.
You will take four courses per semester in this one-year program. Your schedule can be customized with your personal MBA Advisor.
The accelerated program is offered online and in person in Columbus.
You will take two courses per semester in this program, making it easier to manage other demands on your time. Your personal MBA Advisor will work with you to create a schedule that fits into your busy life.
Complete your MBA from anywhere with our online courses, or take some or all of your courses in person in Columbus.
Build Your Digital Marketing Toolkit
The digital marketing specialization’s three required classes expand on core MBA coursework and equip you with the capabilities you need to help your organization grow.
Understand Digital Strategy and Tools
In the specialization’s foundational digital marketing course, you’ll explore PPC, SEO, web development, email marketing and more. Learn why the Internet is often an underutilized part of marketing strategy and how you can make the most of it.
Leverage Social Media and Mobile Applications
Courses on social media and mobile marketing dive deep into topics ranging from using social media to grow market share to the ethics and laws surrounding mobile advertising. Through hands-on projects, you’ll learn to develop and run high-performing campaigns.
The Ashland Difference
Years Educating Working Adults
Full-Time Faculty with Doctorates
Ashland MBA Alumni
Have a specific career goal in mind? Choose from 12+ MBA specialization options that pair core MBA coursework with industry-specific classes, or design your own focus area with help from our faculty.
Careers for Digital Marketing MBA Graduates
Every company needs customers, which means that a digital marketing specialization can help you attain interesting and rewarding roles in nearly any industry.
Strategy is the cornerstone of effective marketing. Marketing directors oversee an organization’s advertising strategy, efforts and teams. They work closely with other executives to help the company achieve its goals and respond to changing customer needs and market trends.
Social Media Manager
Today, a social media presence and strategy are business requirements. Social media managers create and manage organizations’ social media accounts and use the latest trends to drive engagement.
There’s nothing more valuable to a company than its brands. Brand managers oversee advertising campaigns, design updates and more to protect and grow existing brands or launch new ones.
“I decided to enroll in the MBA program specifically because of the program’s flexibility and support of a work/life balance. As a mother of two young children and working full time, I intentionally chose to attend one course each semester for four consecutive years. Ashland University solidified my educational foundation and helped project me into a successful and satisfying business career. I would definitely recommend getting an MBA from AU for individuals who want a quality education that offers flexibility while balancing their work/life environment.”
Inaugural Chief Diversity Officer, U.S. Small Business Administration