Business Analytics Minor
The business analytics minor provides you with the skills to analyze, understand and interpret data. You’ll learn to use state-of-the-art analytical techniques, technologies and software applications such as SAS Enterprise Guide, SAS Enterprise Miner and spreadsheets. By adding this minor to your business or liberal arts major, you increase your value to prospective employers tremendously and expand the range of opportunities available to you.

How to Know If This Minor Is Right for You
This minor is ideal for anyone who wants to:
- Increase their marketability
- Ensure that they will be able to use their liberal arts major after graduation
- Become capable of solving real-world business problems with data
- Stand out from other business major job applicants

Learning Experiences
You can look forward to:
- Small classes in which you get individual attention from your professors
- Faculty with real-world analytics experience, as well as faculty who specialize in economics, information systems and supply chains
- Using state-of-the-art software tools, techniques and programming skills to aggregate and analyze data in our hands-on lab
- Learning to communicate your insights both visually and verbally

Student Involvement
- Internships
- Consulting with small businesses to help them start, sustain and grow their businesses via the Ohio Small Business Development Centers

Curriculum
Your required courses will be:
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You will also be required to take one of the following electives:
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Graduate Outcomes
Business analysts are some of the most sought-after and valued people in the workplace. In fact, the U.S. Bureau of Labor Statistics projects faster growth in this field than the average for all occupations. Specifically, between 2020 and 2030 the need for business analysts and other data scientists is expected to grow by 30 percent.
The following table shows the median salary for various career paths in Business Analytics.
Business Intelligence Analysts |
Computer and Information Research Scientists |
Computer and Information Systems Managers |
Average Salary Entry level: $55,793 Mid-career: $87,695 |
Database Architects |
Data or Intelligence Analysts |
Statisticians |
Note: Data for this table was obtained from the Occupational Information network (O*NET) under sponsorship of the U.S. Department of Labor/Employment and Training Administration (USDOL/ETA).
Career Opportunities
Combining a liberal arts degree with a business analytics minor may open up career opportunities with:
- Art galleries
- Museums
- Publishers
- Concert halls
- Symphonies
- Technology companies
- Political parties
- Start-ups
- Military and government
Some of the roles for business analytics minors include:
- Business Intelligence Analyst
- Computer and Information Research Scientist
- Computer and Information Systems Manager
- Database Architect
- Data or Intelligence Analyst
- Software Developer
- Statistician
Contact Information
Paul Holmes
pholmes2@ashland.edu
419-289-5316